How to Analyze your Competition

Small business Management

Knowing who your competitors are and what they’re doing is an important part of your business strategy. It can help you protect your revenues and avoid unnecessary loss. While many business owners are unsure where to begin when doing a competitor analysis, it can be quite simple. Before beginning the analysis, it is important to [...]

Small Business Spending Online

Yellow Pages United Spending Online

With the challenges of current economic conditions and rapid advances in technology, small business owners are facing a more volatile and competitive marketplace than ever before. Traditional marketing and advertising platforms are not as effective as they once were as audiences’ attention is increasingly focused in the digital space. Consumers have less disposable income, and [...]

Local Search and Twitter – 5 Tips for Better Tweeting

Twitter local search yellow pages united

Are you tweeting for your business? If the answer is “no” or visions of singing birds fill your head, then it’s time to learn a little bit more about Twitter and how using it can help your business at a local level. Twitter is a social network and microblogging service that was launched in July [...]

Apple Mapping Technology Meets Local Search – Look out Yellow Pages

Apple Mapping Technology Meets Local Search

Look out Google and Yellow Pages, Apple might have something to say about local online search supremacy. Apple has introduced its own “mapping” feature with the iOS 6 platform. The feature became available to developers in July 2012 and will become available to the general public sometime in fall 2012. Apple’s mapping features bears a [...]

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