5 Little Known Factors that Could Affect Your Google Ranking

Improve Google Ranking

As a business owner, you know that it is almost impossible to thrive without an online presence in today’s business environment. While you also know it’s important to have a way for potential customers to find you online, do you know what it takes to be found? Google is the king of online search and [Continue Reading]

Yahoo! vs. Yellow Pages

Yellow Pages United

In December of 2012, the 49th Civil Court of Mexico City entered a non-final judgement that would require Yahoo! Inc. to pay $2.75 billion dollars in damages to Worldwide Directories and Ideas Interactivas. The plaintiffs sued Yahoo! Inc. for breach of contract and damages, and Ideas Interactivas claims it was forced into bankruptcy as a [Continue Reading]

How to Analyze your Competition

Small business Management

Knowing who your competitors are and what they’re doing is an important part of your business strategy. It can help you protect your revenues and avoid unnecessary loss. While many business owners are unsure where to begin when doing a competitor analysis, it can be quite simple. Before beginning the analysis, it is important to [Continue Reading]

Small Business Spending Online

Yellow Pages United Spending Online

With the challenges of current economic conditions and rapid advances in technology, small business owners are facing a more volatile and competitive marketplace than ever before. Traditional marketing and advertising platforms are not as effective as they once were as audiences’ attention is increasingly focused in the digital space. Consumers have less disposable income, and [Continue Reading]