Local Search News
The Yellow Pages Industry has been around for more than 100 years, yet mistakes are still made by businesses when designing their ads. If the designer for your Yellow Pages ad has a limited understanding of what makes an ad effective, or if they have little understanding of your business and industry, they may not [...]
What if you could combine the networking of LinkedIn, the reviews of Yelp and the search power of Google, all in one convenient tool? If this sounds interesting, the new Facebook Graph Search may be for you. Facebook gradually began rolling out this new tool to limited users earlier this year. Its goal is to [...]
Catchy marketing slogans seem to stick in your mind, and the best among them can change your opinion of the product they’re advertising. Changing people’s opinions is a primary goal among marketing teams; every campaign is different, but each of the marketing efforts on this list show how a good slogan can increase brand recognition [...]
Local Search is the latest strategy for businesses looking for ways to improve visibility to prospects and drive better qualified leads to their business within a given geographical area. Businesses that optimize their search terms or “keywords” to include a geographic indicator make it possible to rank higher in relevant search results. For instance, if [...]
